RECOGNIZED RELIABILITY OF THE SAIS BRAND IN TUNISIA

We have recently met Eng M’Hamed Mezghani, owner together with his brothers, of Ets. MOHAMED MEZGHANI from Sfax , Tunisia , distributor of SAIS seeds since 1992 .

( Ing. Mohamed Mezghani )

Ets. MOHAMED MEZGHANI is a “second generation” dynamic company operating in the importation and distribution of agricultural products, equipped with a qualified network of agronomists and sellers.

Ets Mohamed Mezghani also has 5 of its own retail stores, including one recently established in Tunis (Casa Agri) which stands out for its modern display of products and for high level technical assistance to farmers.

( agroshop in Tunis )

The office in Sfax has recently been expanded and renovated to meet the growing demand for space, confirming the company’s innovative and forward-looking entrepreneurial spirit.

Eng. Mohamed Mezghani reports that despite the persistent drought, the sales of SAIS brand seeds is increasing thanks to the successful combination of high product quality, varietal innovation, well-rooted commercial network in the area and adequate promotional activity

( watermelon field day on Kairouan ).

Consolidated varieties such as the Crimson Sweet Au Producer watermelon, the Cherry radish, the Candida chard, the Courge Musquee de Provence, the local Baklouti pepper etc. have contributed to establish the reliability of the SAIS brand in Tunisia and to encourage the introduction of performing hybrid varieties, such as Adelante F1 watermelon, Asdrubal F1 zucchini, Dimitri F1 peppers, Busillis F1 and Nova BK F1.